2015  |   LIFE TIME

Fixing the Life Time lOgo

For years, the Life Time logo has had uneven kerning and mismatched arms and legs. Even the two capital Is and Es did not match each other.  Yikes. I was tasked with fixing it.

 
LifeTimeLogo_9_New-No Space copy.png
 
 

 
 

2015  |   LIFE TIME

ONline Health shop Tagline

Writing & design.

 
 
 

 
 

2015  |   Life Time

Metabolic assessment Results

 
 
 

 
 

2014  |  Spec

Spa & Salon Emails

Design & writing. 

 
 
 

 
 

2014  |  Personal

Our Wedding website

Design & writing. Photos by George Street Photography.
View it live

 
 
 

 
 

2014  |  LIFE TIME, LIFE SPA

Spa & Salon Menu

Spec project. Images are FPO.

 
 
 

 
 

2014  |  Life Time, Life Spa

"BOdywork" service Photo shoot

 
 
 

 
 

2014  |  LIFE TIM

menu photo shoot

Images were shot is flexible way – on a white sweep with consistent angles  – so they could be combined in different ways and used on various promotions throughout the year.
 

 
 

 
 

2014  |  Life Time

SMOOTHIE CUP Redesign

With a little design love, we communicated the Life Cafe's brand promise AND made the cup Gram-Worthy. Check out the slideshow to see for yourself.

 
 
 

 
 

2013  |  Freelance

Mrs. Delicious branding

For a mother-daughter run ice cream cart out of Duluth, MN.

 
 
 

 
 

2013  |  Life Time

FOUNDATION COOKBOOK

AIGA Design Award Winner, 2014

 
 
 

 
 

2012  |  Life Time, LIFE SPa

Spa Tote bag

 
 

 
 

2012  |  Olson

Mountain high Yoghurt Event materials

Copywriting by the hilarious Hillary Churchill.

 
 
 

 

2012  |  Personal

Homebrew Beer labels

 
 

 
 

2010-2011  |  Olson

TARGET GROCERY
Newspaper insertS

 
 
 

 
 

2011  |  OLSON, Spec work

Betty crocker
mobile Teaching Kitchen