Elevating a wealth management firm looking to scale.
To achieve their growth goals, the Wealth Stewards needed a distinctive look in a category where branding is often anything BUT.
Southwest-Inspired Emblem and Desert Imagery
As a proudly local Scottsdale firm serving a high proportion of outdoor enthusiasts, nodding to Southwest style and imagery helps the brand immediately appeal to the target clients.
A Hot Take on Blue
A more intense take on financial blue, paired with a pop of bright yellow conveys their established-yet-fresh working style. It helps them stand out in the sea of other companies using expected, stale colors.