A
Graphic-based posts that entertain or inspire.

B
Carefully curated UGC content selected for high image quality, content, lighting, color palette and composition.

C
Photo treatments tied to omni-channel Enterprise Content (articles, tutorials, etc.) to educate and direct people to the full content via link in bio.

D
Brand imagery that reminds members of the offerings available to them with their memership..

E
Post tied to how-fitness content, also stemming from Life Time’s Enterprise Content.

F
Food content featuring easy, at-home recipes that support the healthy way of life. Shot like we’re the best food blogger around.

G
Photo Treatments simply for entertainment and engagement.

H
Club architectural imagery to make members ooh and ahh, and inspire them to get back into their beautiful clubs.

I
Rotating series of authentic, Team Member created content. Example shown is from the Covid-response “Work(out) from Home” series, in which team members from across the country took us through their favorite at-home workout.

J
Promotional placements for the latest Life Time apparel, Life Cafe smoothie, Spa service, etc.